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CLIENT
SETA - CHILE
Softwares / Platform
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Illustrator
My role
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Logo Design
About Seta:
Seta is a Chile based interior vertical garden business producing a modular system of indoor gardens
Design process:
"Seta" is a Spanish term that refers to mushrooms with a distinct hat-like shape. Drawing inspiration from this definition and the product itself, the design concept evolved to portray a top-down view of mushrooms thriving on a tree.
